Should you sell your stocks in a sell-off? Market advice from experts

Woman using smartphone in cafe.

When the going gets tough in the stock market, even some of the staunchest investors turn a blind eye. Conventional investment wisdom says that you should never make emotional investment decisions. This is especially true on days when markets are cratering and investors are inclined to cut their losses.

Research shows that you’re much better off doing nothing than panic selling, but is it wrong to look for bargains when inventory is on sale?

“When you’re feeling fear and panic, maybe you should be thinking about investing,” said Brad Roth, chief investment officer at Thor Financial Technologies. As opposed to when “you feel like the coast is clear” because it can often mask the volatility that might be on the way, he said.

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